In memory of my courageous friend, Frank Schirrmacher. $11.50. Harvard-professor Shoshana Zuboff schreef een monumentaal boek over de nieuwe economische orde: The Age of Surveillance Capitalism. The Fight for the Soul of Our Information Civilization. They do not establish constructive producer-consumer reciprocities. Noté /5. As it explores this new capitalism's impact on society, politics, business, and technology, it exposes the struggles that will decide both the next chapter of capitalism and the meaning of information civilization. Zucked: Waking Up to the Facebook Catastrophe Roger McNamee. Our online book club is starting to read Shoshana Zuboff’s The Age of Surveillance Capitalism.. Here’s the plan. But The Age of Surveillance Capitalism, named for the now-popular term Zuboff herself coined five years ago, is also a masterwork of horror. This is the best book on privacy that I’ve ever read because it actually describes both the programs that are removing it and the likely, big-picture outcomes once that’s happened. Refresh and try again. We have yet to invent the politics and new forms of collaborative action—this century’s equivalent of the social movements of the late nineteenth and twentieth centuries that aimed to tether raw capitalism to society—that effectively assert the people’s right to a human future. Recently, data has become the backbone on which entire business models rest. Shoshana Zuboff's "The age of surveillance capitalism" is an extremely well documented book, very interesting and particularly important at this very moment in our history to understand one of the essential issues, and the role we can have towards our children and grandchildren to prevent their risks. Surveillance capitalism is an economic system centred around the commodification of personal data with the core purpose of profit-making.Since personal data can be commodified it has become one of the most valuable resources on earth. In all these cases the varied torrent of creative shapes is the sideshow to the main event: the continuous expansion of the extraction architecture to acquire raw material at scale to feed an expensive production process that makes prediction products that attract and retain more customers.”, “Google had discovered a way to translate its nonmarket interactions with users into surplus raw material for the fabrication of products aimed at genuine market transactions with its real customers: advertisers.94 The translation of behavioral surplus from outside to inside the market finally enabled Google to convert investment into revenue. Rather than paradise, it seems a recipe for a new breed of madness. Social pressure, well known to psychologists for its dangerous production of obedience & conformity, is elevated to the highest good as the means to extinguish the unpredictable influences of autonomous thought and moral judgement.”. Een klepper waarvan je meteen voelt dat het een Zeer Belangrijk Boek is, omdat het uit meer dan 700 bladzijden bestaat, waarvan zo’n 200 pagina’s appendix en literatuurlijst. I love it for immortalising hilarious pictures of me and my friends, I hate it for immortalising hilarious pictures of me and my friends. Age of Surveillance Capitalism is neither a hand-wringing narrative of danger and decline nor a digital fairy tale. Het is de term waarmee Zuboff de huidige nieuwe economische orde beschrijft. Young people nowadays exist more so online than they do in real-life such that they’re stuck in this vicious cycle centred around the pursuit of external validation. When, in 2015, Eric Schmidt said, “the internet will disappear,” he likely took inspiration from Weiser’s 1991 article, The Computer for the 21st Century. Praise for The Age of Surveillance Capitalism Detailed Table of Contents Notes Index. One man at Facebook who does not enjoy the legitimacy of the vote, democratic oversight, or the demands of shareholder governance exercises control over an increasingly universal means of social connection along with the information concealed in its networks.”, “Surveillance capitalism unilaterally claims human experience as free raw material for translation into behavioral data.”, “In the future that the surveillance capitalism prepares for us, my will and yours threaten the flow of surveillance revenues. Welcome back. This begins with the power of naming. The turn of the century birthed an era where businesses began a seismic shift toward data analytics. Your search queries, clicks, the weather, your location, your chats at the water cooler, your glances at shop windows, the floor plan of your house, will all be amalgamated and used to sell you things. Google has since realised that whilst predicting what we’re going to do is cool, knowing what we’re going to do is even cooler. The Age of Surveillance Capitalism The Fight for A Human Future at the New Frontier of Power (eBook) : Zuboff, Shoshana : "Shoshana Zuboff, named "the true prophet of the information age" by the Financial Times, has always been ahead of her time. All that information we’ve handed over can be used in insidious ways in the absence of government oversight. Now her masterwork, The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power , synthesizes years of research and thinking in order to reveal a world in which technology users are neither customers, employees, nor products. Herein lies the clarification that it is not us that is the product, but instead our behavioural surplus. It is obscene to suppose that this harm can be reduced to the obvious fact that users receive no fee for the raw material they supply. The Age of Surveillance Capitalism is a deeply-reasoned examination of the threat of unprecedented power free from democratic oversight. Observing that surveillance capitalism undermines freedom by […] Information processing is developing, therefore, into an essential element of long-term strategies of manipulation intended to mold and adjust individual conduct.”34”, “The absolute authority of market forces would be enshrined as the ultimate source of imperative control, displacing democratic contest and deliberation with an ideology of atomized individuals sentenced to perpetual competition for scarce resources. The Age of Surveillance Capitalism (Shoshana Zuboff) quotes. An unbroken vista of virgin board stretches before you as far as you can see. This conflict produces a psychic numbing that inures us to the realities of being tracked, parsed, mined, and modified. All quotes are Shoshana Zuboff’s unless otherwise attributed. “A Fundamentally Illegitimate Choice”: Shoshana Zuboff on the Age of Surveillance Capitalism Even those who’ve tracked technology will be chilled to their core by Zuboff’s new book. As it explores this new capitalism's impact on society, politics, business, and technology, it exposes the struggles that will decide both the next chapter of capitalism and the meaning of information civilization. Let’s dig a bit deeper into how these dynamics are supposed to operate. Tech companies want to control every aspect of what we do, for profit. 3. You start hammering like crazy and you never stop, unless somebody makes you stop. Now it is human nature that is scraped, torn, and taken for another century’s market project. Where will the resistance come from? AI Superpowers: China, Silicon Valley, and the New World Order Kai-Fu Lee. Alex Lising-White. Yet this is precisely the world that is now under construction around us, and this madness appears to be a happy feature of the plan.”, “There are many buzzwords that gloss over these operations and their economic origins: “ambient computing,” “ubiquitous computing,” and the “internet of things” are but a few examples. Every Monday I will blog about that week’s reading. ‘If it’s free, you are the product’ is a contemporary adage popular even before the release of The Social Dilemma. $17.95. The remarkable questions here concern the facts that our lives are rendered as behavioral data in the first place; that ignorance is a condition of this ubiquitous rendition; that decision rights vanish before one even knows that there is a decision to make; that there are consequences to this diminishment of rights that we can neither see nor foretell; that there is no exit, no voice, and no loyalty, only helplessness, resignation, and psychic numbing; and that encryption is the only positive action left to discuss when we sit around the dinner table and casually ponder how to hide from the forces that hide from us.”, “Paradiso imagines a society in which it falls to each individual to protect herself from the omniscient ubiquitous sensate computational systems of the new apparatus. It wasn’t the quote that scared me here, it’s more what this quote might mean for us. 00:00 capitalism? And maybe go live in a treehouse. What Google has managed to do is revolutionise extraction. It’s confronting but necessary reading; it’s impossible to capture the scope of the entire work in just 5 excerpts. Hardcover. In essence, what is disguised as the pursuit of giving us the best user experience, is really a mechanism for seeing into our futures. So no need to worry, we are not being bought and sold. 5 Quotes from ‘The Age of Surveillance Capitalism’ That Will Make You Want to Throw Your Phone in A Lake. The Age of Surveillance Capitalism Quotes Showing 1-30 of 57. Previously, data analytics were one of many methods of generating business insights. Quotes By Shoshana Zuboff. Durkheim’s answer was the division of labor.”, “The real psychological truth is this: If you’ve got nothing to hide, you are nothing.”, “Two men at Google who do not enjoy the legitimacy of the vote, democratic oversight, or the demands of shareholder governance exercise control over the organization and presentation of the world’s information. These 5 quotes struck a nerve but in all honesty, I could have picked 10 from any given page. In het boek wordt uitstekend beschreven hoe overheden en bedrijven data verzamelen, gebruiken en wat de uitwassen hiervan zijn en waarom iedereen op dit moment gratis voor de grote data verzamelaars werkt. In this masterwork of original thinking and research, Shoshana Zuboff provides startling insights into the phenomenon that she has named surveillance capitalism. I have finally finished reading Shoshana Zuboff’s epic book, The Age of Surveillance Capitalism.It’s an impressive work that ties together a lot of trends into a very spooky picture of where we are headed when intimate data about each of us is used as the raw material for prediction and control. In fact, when looked at cold, the pros look substantially less material than the cons. By . When Zuboff speaks in public, she always finds time to reassure the audience that what’s happening isn’t normal: Capitalism hasn’t always looked like this, and anxieties birthed from surveillance capitalists’ toxic disregard for humanity should not be indulged. “Our dependency is at the heart of the commercial surveillance project, in which our felt needs for effective life vie against the inclination to resist its bold incursions. Read latest news and live updates on The-age-of-surveillance-capitalism including breaking news on The-age-of-surveillance-capitalism,The-age-of-surveillance-capitalism photos,The-age-of-surveillance-capitalism videos and many more at cnbctv18.com. Plus we ask whether the real problem here is technology or capitalism itself. Let us know what’s wrong with this preview of, The Age of Surveillance Capitalism Quotes, “Our dependency is at the heart of the commercial surveillance project, in which our felt needs for effective life vie against the inclination to resist its bold incursions. The first observation you may have when looking at this table is that there are many more cons than pros. Surveillance capitalism soon spread to Facebook and other Silicon Valley companies. The Age of Surveillance Capitalism by Shoshana Zuboff review – we are the pawns. Klein described Facebook’s engineering feat: “a sensory experience of communication that helps us connect to others, without having to look away,” noting with satisfaction that this condition is a boon to marketers. Is this the life that we want for the most open, pliable, eager, self-conscious, and promising members of our society?”, “Industrial capitalism transformed nature’s raw materials into commodities, and surveillance capitalism lays its claims to the stuff of human nature for a new commodity invention. The main argument developed by Zuboff is simple, elegant and powerful. Paperback. Weiser was perhaps the first to recognise that there is nothing to gain from the co-existence of a virtual and real world. Dit boek gaat over ‘surveillance capitalism’. These posts will include a summary, some observations, and some questions. Surveillance capitalism unilaterally claims human experience as free raw material for translation into behavioral data. “There is a broad consensus that our extended life spans often require us to revisit the core questions of identity more than once during our lives.”. Welcome to the Age of Surveillance Capitalism. “The division of learning is to us, members of the second modernity, what the division of labor was to our grandparents and great-grandparents, pioneers of the first modernity.”, “today our societies are threatened as the division of learning drifts into pathology and injustice at the hands of the unprecedented asymmetries of knowledge and power that surveillance capitalism has achieved.”, The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power, Master or Slave? “Predictions about our behaviour are Google’s product.”. Thus, surveillance capitalism may help companies siphon off more and more of the value that markets deliver to consumers. Retrouvez The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power: Barack Obama's Books of 2019 et des millions de livres en … Before the Model T, cars were prohibitively expensive, such that only those that stood on the upper rungs of the socio-economic ladder could afford them. The Age of Surveillance Capitalism is a deeply-reasoned examination of the threat of unprecedented power free from democratic oversight. Error rating book. Besides sounding like something from Orwell’s repertoire, this one is highly disturbing. To order a copy go to guardianbookshop.com or call 0330 333 6846. As it explores this new capitalism's impact on society, politics, business, and technology, it exposes the struggles that will decide both the next chapter of capitalism and the meaning of information civilization. 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