No advertising cost in home brand product, profit margin may be the same, enables name brand product to produce more product through put with home brand and consequently greater throughput greater profit.Home brand can also be a less profit line used as a loss leader to get customers through the door. When you mash it with potato , no difference or in a stir fry but just having it as it is by itself , the taste may be similar but the texture is a little different and seems smaller broccoli bits too. Always check the label. Suitable for vegans; Per steam bag (135g) microwaved provides: Energy 195kJ 46kcal. Our Select Mixed Vegetables are a rich source of Vitamin A which is great for your vision* and high in fibre which is good for a healthy diet. I hadn't really thought of the freezer space issue, but had noticed the takeover by supermarket branded goods. Please, check the ingredients and nutritional values for possible changes on the packaging. Search. Frozen Prepared Vegetables. Birds Eye is launching a £6m marketing campaign to “encourage consumers to add more colour to their plate with different vegetables”. and not the homebrand crap they make on the side.Much of home brand is far from crap.Obvious you don't follow consumer product tests.Coles and Woolworths recently have done well with home brand product against branded products on a number of fronts. Birds Eye Field Fresh and Country Harvest Vegetables are all sourced from Australia which means our veggies are never far from our fields to your freezer! Get fast, easy, flavorful, and healthy veggie-forward recipe options. People massively overrate their ability to tell the difference betweem all sorts of things, which is why blind tastings for pretty much everything always have cheap options outperforming wxpectations . What’s more, our Select Mixed Vegetables are picked and frozen within hours to create the perfect taste and to retain nutrients. I can see the difference though... all good for those who don't see it or care. Buy any 2 for £3. Birds Eye are unlikely to go out of business because of supermarket branded frozen vegetables being cheaper. Agree 100% the product is of a higher quality... although I prefer McCain. I wouldn't buy, no matter how cheap, any veg not grown in Australia.Exactly the same – only buy Australian wherever possible regardless of price.When travelling on my own I do sometimes buy Birds Eye Asian or Chinese mixed vegetables which are generally 75%+ Australian. * Vitamin A contributes to the maintenance of normal vision Recently fresh were $9.30kg and frozen were $4.55kg.When travelling and cooking for one buy frozen only, and usually mixed vegetables.Only buy Australian wherever possible. Agreed. Given the choice I would prefer anything rather than frozen, this includes most frozen foods, great for something fast, but you lose out on taste always. I can't taste the difference between Birds Eye frozen corn and peas to the Aussie grown supermarket frozen ones. For all liquor orders processed, Woolworths Group is acting as an agent on behalf of Endeavour Group Limited (ABN 77 159 767 843). Browse Groceries . Remove steam bag (s) and place printed side up, unopened on a microwavable plate. Get a wealth of delicious recipes for every meal using Birds Eye vegetables. Your Cart $0. $4.00 for 100gm's is awesome. Don't buy Heinz, Golden Circle, Watties etc; tinned, frozen anything, nor now any of their substantial breakfast cereal range. Filter by Birds Eye (9) Lifestyle & Dietary. As per Liquor Act 2007, it is against the law to sell or supply alcohol to, or to obtain alcohol on behalf of, a person under the age of 18 years. Do NOT refreeze after defrosting. Find products, recipe ideas and more here. Microwave - From Frozen. Simply stir in and continue to cook until tender and piping hot throughout. What’s more, our Select Mixed Vegetables are picked and frozen within hours to create the perfect taste and to retain nutrients. I don't like plain white sauce. only recently found out about companies importing to Australia via NZ and current labelling laws. Potatoes (42%) pumpkin (21%) carrots (19%) red onions (12%) canola oil salt rosemary garlic powder sugar dextrose (contains *wheat*). Maximum 18 promotional items per customer. Birds Eye ® now makes it easy to enjoy nature’s healthiest ingredients with Birds Eye Superfood Blends, a line of ready-to-go dishes made from nature’s most nutrient-rich vegetables, grains, and fruits.. Happy to be corrected. Let stand 1 minute before serving. Peas it is $2.90 a kg vs $3.70 a kg for Birds Eye. I think you’re wrong here. The only frozen vege I get are peas, corn and frozen chips. So beware of this when people tell you that private label is the same because it’s made in the same factory. Buy any 2 for £3. 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